RAWROW
FLIP BAG for STARBUCKS
FLIP BAG for STARBUCKS
2020
Photography by Starbucks coffee Korea & Hosang Bae
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This bag is the result of the collaboration work between RAWROW and STARBUCKS COFFEE KOREA.
The outer layer of this product is made of a recycled fabric called RPET (Recycled Polyethylene Terephthalate). To manufacture entire pieces of this collaboration product, we recycled 2,300,000EA of 500ml plastic bottle waste.
Thanks to the two snap buttons on the synthetic leather strap, the bag can be transformed into a mini clutch bag or a tablet PC sleeve. All parts are refined to reach a limited budget and time still keeping its essential usage.
About 550,000 pieces of the bag were successfully rolled-out at the entire STARBUCKS cafe in South Korea, Oct. 2020, being achieved more than the target sales.
This bag is the result of the collaboration work between RAWROW and STARBUCKS COFFEE KOREA.
The outer layer of this product is made of a recycled fabric called RPET (Recycled Polyethylene Terephthalate). To manufacture entire pieces of this collaboration product, we recycled 2,300,000EA of 500ml plastic bottle waste.
Thanks to the two snap buttons on the synthetic leather strap, the bag can be transformed into a mini clutch bag or a tablet PC sleeve. All parts are refined to reach a limited budget and time still keeping its essential usage.
About 550,000 pieces of the bag were successfully rolled-out at the entire STARBUCKS cafe in South Korea, Oct. 2020, being achieved more than the target sales.
RAWROW
#FIGHTWASTE REUSABLE BAG
#FIGHTWASTE REUSABLE BAG
2019
Photography by Hosang Bae
#fightwaste reusable bag
RAWROW
WEEKEND PACK
WEEKEND PACK
2020
Photography by Hosang Bae
WEEKEND PACK
TINY HOME BED
2018
Today, the number of people living in small dwellings is increasing due to limited housing capacity in urban spaces.
In light of this phenomenon, I have focused my project on the development of a bed for compact living which was not only practical but also atheistically attractive.
TINY HOME BED is a raised bed with storage space capacity under the mattress. The storage cavity is covered with a fabric curtain, which hides the storage space and allows the user to access the storage space from any position.
The bed is lightweight through the use of light wood framing,
and easy to construct.
In light of this phenomenon, I have focused my project on the development of a bed for compact living which was not only practical but also atheistically attractive.
TINY HOME BED is a raised bed with storage space capacity under the mattress. The storage cavity is covered with a fabric curtain, which hides the storage space and allows the user to access the storage space from any position.
The bed is lightweight through the use of light wood framing,
and easy to construct.